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Casino News:

  Hard Rock and IGT join hands to promote social gaming

A declaration regarding association of IGT’s Double Down Casino that operates on Facebook with the Hard Rock hotel-casino based in Las Vegas was made on Tuesday. It is the primary land-based association of Double Down in the city.

Double Down is a social gaming company with a 5.2 million customer base and vends virtual casino chips. Now its games will be put on the Hard Rock’s website where players will be able to play online in opposition to their peers. There are poker, online slots plus other games available with Double Down casino. The land-based casinos were pushed by IGT for profit-sharing treaties. It also offered prospects to the brick-and-mortar casinos to convey promotional messages to the intended clients.  

Social gaming sites such as Double Down are gaining fast recognition because the gambling industry is engaged in preparing customer records that could be utilized at the time of legalization of online poker in Nevada and other prospective states. Commenting over the Hard Rock treaty, the executive vice president of global sales at IGT- Eric Tom stated that the players continue to associate with the casinos in which they have faith and are acquainted with their terms via websites. He added that the Double Down Casino is just offering the gaming amusement

Identical contracts are declared by the slot machine maker IGT, located in Reno. These contracts are made for Double Down with websites such as the Golden Acorn casino in California, Casino Del Sol in Arizona and Jacobs Entertainment Inc. in Nevada and Colorado.


   2012-09-08






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